{"id":682,"date":"2020-12-15T12:58:56","date_gmt":"2020-12-15T11:58:56","guid":{"rendered":"https:\/\/www.comverga.com\/?page_id=682"},"modified":"2023-08-24T12:55:38","modified_gmt":"2023-08-24T10:55:38","slug":"maloobchod","status":"publish","type":"page","link":"https:\/\/new.comverga.com\/cze\/odvetvi\/maloobchod\/","title":{"rendered":"Maloobchod"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"682\" class=\"elementor elementor-682\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1580fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1580fd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5077e33f\" data-id=\"5077e33f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2218c4e8 elementor-widget elementor-widget-text-editor\" data-id=\"2218c4e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<!-- wp:paragraph -->\n<p>Vazba a identifikace spot\u0159ebitel\u016f v\u00a0maloobchodn\u00ed prodeji, zv\u00fd\u0161en\u00ed jejich loajality a zprost\u0159edkov\u00e1n\u00ed on-line transakc\u00ed, jsou dnes kl\u00ed\u010dov\u00fdmi faktory \u00fasp\u011bchu v maloobchodn\u00edm podnik\u00e1n\u00ed. Nasazen\u00ed telekomunika\u010dn\u00edch technologi\u00ed umo\u017e\u0148uje realizovat nov\u00e9 obchodn\u00ed modely a poskytuje n\u00e1stroje pro individu\u00e1ln\u00ed a p\u0159\u00edm\u00e9 zach\u00e1zen\u00ed s ka\u017ed\u00fdm spot\u0159ebitelem.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>D\u016fle\u017eitou sou\u010d\u00e1st\u00ed strategie jsou messagingov\u00e9 dialogy a konverzace se spot\u0159ebiteli. Jsou rychl\u00e9, c\u00edlen\u00e9 a neru\u0161iv\u00e9. V\u00edce kan\u00e1l\u016f pro zas\u00edl\u00e1n\u00ed zpr\u00e1v (e-maily, SMS, hlasov\u00e9 zpr\u00e1vy, RCS, instant messenger) je kombinov\u00e1no na z\u00e1klad\u011b preferenc\u00ed z\u00e1kazn\u00edka.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>V\u011brnostn\u00ed programy a mobiln\u00ed marketing jsou \u010dasto spojeny s mobiln\u00edmi tarify pod vlastn\u00ed zna\u010dkou, kter\u00e9 zaji\u0161\u0165uj\u00ed tak\u00e9 pravideln\u00fd faktura\u010dn\u00ed vztah se spot\u0159ebitelem.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Pro na\u0161e maloobchodn\u00ed partnery nab\u00edz\u00edme n\u00e1sleduj\u00edc\u00ed slu\u017eby:<\/p>\n<!-- \/wp:paragraph --><!-- wp:list -->\n<ul>\n<li>Slu\u017eby pro messagingovou konverzaci se spot\u0159ebiteli<\/li>\n<li>Mobiln\u00ed marketing<\/li>\n<li>Spot\u0159ebitelsk\u00e9 sout\u011b\u017ee<\/li>\n<li>Pr\u016fzkumy spokojenosti z\u00e1kazn\u00edk\u016f<\/li>\n<li>Mobiln\u00ed aplikace<\/li>\n<li>\u0158\u00edzen\u00ed dialogu p\u0159i objedn\u00e1vkov\u00e9m procesu<\/li>\n<li>SMS objedn\u00e1vky<\/li>\n<li>Outsourcing podnikov\u00fdch proces\u016f (BPO \u2013 Business Process Outsourcing)<\/li>\n<li>Profesion\u00e1ln\u00ed slu\u017eby<\/li>\n<li>V\u00fdvoj aplikac\u00ed<\/li>\n<li>V\u011brnostn\u00ed programy a konvergovan\u00e9 telco slu\u017eby<\/li>\n<\/ul>\n<!-- \/wp:list --><!-- wp:paragraph -->\n<p><strong>VYBRAN\u00cd PARTNE\u0158I<\/strong> &#8211; COOP, Nestl\u00e9<\/p>\n<!-- \/wp:paragraph -->\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Vazba a identifikace spot\u0159ebitel\u016f v\u00a0maloobchodn\u00ed prodeji, zv\u00fd\u0161en\u00ed jejich loajality a zprost\u0159edkov\u00e1n\u00ed on-line transakc\u00ed, jsou dnes kl\u00ed\u010dov\u00fdmi faktory \u00fasp\u011bchu v maloobchodn\u00edm podnik\u00e1n\u00ed&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4985,"parent":344,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/pages\/682"}],"collection":[{"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/comments?post=682"}],"version-history":[{"count":15,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/pages\/682\/revisions"}],"predecessor-version":[{"id":5038,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/pages\/682\/revisions\/5038"}],"up":[{"embeddable":true,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/pages\/344"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/media\/4985"}],"wp:attachment":[{"href":"https:\/\/new.comverga.com\/cze\/wp-json\/wp\/v2\/media?parent=682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}